Airbnb vs General Motors: Business Model & Financial Comparison 2026
Airbnb · Consumer Cyclical / Travel Services·General Motors · Consumer Cyclical / Auto Manufacturers
Financial Comparison
| Metric | ABNBAirbnb | GMGeneral Motors |
|---|---|---|
| Market Cap | $75.72B | $67.53B |
| Revenue (TTM) | $12.24B | $185.02B |
| Revenue Growth | 12.0% | -5.1% |
| Gross Margin | 83.0% | 10.7% |
| Operating Margin | 9.7% | 6.5% |
| Net Margin | 20.5% | 1.5% |
| Return on Equity | 30.2% | 4.3% |
| P/E (Trailing) | 31.3x | 22.1x |
| P/E (Forward) | 21.8x | 5.2x |
| Free Cash Flow | $3.54B | $8.56B |
| Cash | $11.01B | $27.67B |
| Total Debt | $2.27B | $131.58B |
Data sourced from Yahoo Finance. Green highlights indicate better performance for that metric. Use the interactive tool for real-time data.
Business Model Comparison
Airbnb
Airbnb, Inc. stands as a leading company in Consumer Cyclical. Generating $12.24 billion in annual revenue (growing 12.0% year-over-year) and carrying a market capitalization of $81.44 billion, the company has cemented its position as a foundational player in the global Travel Services landscape. Under the leadership of its leadership team, Airbnb, Inc. continues to execute on a multi-year strategic vision that balances growth investment with sha…
Full Airbnb analysis →General Motors
General Motors Company stands as a leading company in Consumer Cyclical. Generating $185.02 billion in annual revenue (growing -5.1% year-over-year) and carrying a market capitalization of $71.08 billion, the company has cemented its position as a foundational player in the global Auto Manufacturers landscape. Under the leadership of its leadership team, General Motors Company continues to execute on a multi-year strategic vision that balances gr…
Full General Motors analysis →SWOT Analysis Comparison
Strengths
Airbnb
- Airbnb, Inc.'s gross margin of 83.0% is well above industry averages, reflecting pricing power, operational efficiency, or a high-value product mix. The operating margin of 9.7% demonstrates disciplin
- Revenue grew 12.0% year-over-year to $12.24B, indicating strong demand for Airbnb, Inc.'s products and services and outperformance relative to many industry peers.
- A return on equity of 30.2% demonstrates that Airbnb, Inc. generates strong returns from shareholder capital, a hallmark of companies with durable competitive advantages.
General Motors
- General Motors Company generated $8.56B in free cash flow, providing financial flexibility to invest in growth initiatives, return capital to shareholders, or strengthen the balance sheet.
Weaknesses
Airbnb
- In the Travel Services sector, larger competitors with greater economies of scale can exert pricing pressure and outspend Airbnb, Inc. on marketing, R&D, and distribution — limiting the company's abil
- Revenue concentration in core markets or customer segments creates vulnerability to localized downturns, regulatory changes, or shifts in customer preferences. Diversification remains an ongoing strat
General Motors
- With a debt-to-equity ratio of 208.3, General Motors Company carries significant debt relative to equity. While manageable given its cash flow, elevated leverage limits financial flexibility and incre
- Year-over-year revenue declined 5.1%, raising questions about demand for General Motors Company's core offerings and requiring management to articulate a credible recovery path.
- A net profit margin of 1.5% leaves limited buffer against revenue fluctuations or cost increases. Any significant market downturn could quickly pressure profitability.
Opportunities
Airbnb
- Airbnb, Inc. operates in the Travel Services segment of the broader Consumer Cyclical sector, which represents a $28 trillion global consumer spending market. Even modest share gains in this environme
- Emerging markets — particularly India (1.4B people, rapidly growing middle class), Southeast Asia (700M people), and Sub-Saharan Africa — represent significant untapped addressable markets for Airbnb,
- With $11.01B in cash and strong free cash flow generation, Airbnb, Inc. is well-positioned to pursue strategic acquisitions that expand its capabilities, customer base, or geographic reach.
General Motors
- General Motors Company operates in the Auto Manufacturers segment of the broader Consumer Cyclical sector, which represents a $28 trillion global consumer spending market. Even modest share gains in t
- Emerging markets — particularly India (1.4B people, rapidly growing middle class), Southeast Asia (700M people), and Sub-Saharan Africa — represent significant untapped addressable markets for General
- With $27.67B in cash and strong free cash flow generation, General Motors Company is well-positioned to pursue strategic acquisitions that expand its capabilities, customer base, or geographic reach.
Threats
Airbnb
- Global economic slowdowns, inflation, or rising interest rates can reduce consumer and enterprise spending. Airbnb, Inc.'s revenue is not fully insulated from macroeconomic cycles, and a recession sce
- Increasing government regulation — particularly data privacy laws (GDPR, CCPA), antitrust enforcement, and trade restrictions — poses compliance costs and potential restrictions on Airbnb, Inc.'s busi
- Competition for skilled technology, engineering, and management talent remains intense. High employee turnover or inability to attract top talent could slow innovation and execution — particularly cri
General Motors
- Global economic slowdowns, inflation, or rising interest rates can reduce consumer and enterprise spending. General Motors Company's revenue is not fully insulated from macroeconomic cycles, and a rec
- Increasing government regulation — particularly data privacy laws (GDPR, CCPA), antitrust enforcement, and trade restrictions — poses compliance costs and potential restrictions on General Motors Comp
- Competition for skilled technology, engineering, and management talent remains intense. High employee turnover or inability to attract top talent could slow innovation and execution — particularly cri
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Open Comparison ToolAirbnb vs General Motors: FAQ
- Is Airbnb bigger than General Motors?
- By market capitalization, Airbnb is larger at $75.72B vs General Motors's $67.53B.
- Which has better profit margins — Airbnb or General Motors?
- Airbnb has higher net profit margins (20.5%) compared to General Motors (1.5%). Gross and operating margins are compared in the table above.
- What sectors do Airbnb and General Motors operate in?
- Airbnb operates in the Consumer Cyclical sector (Travel Services). General Motors operates in the Consumer Cyclical sector (Auto Manufacturers).
- How does Airbnb's revenue compare to General Motors's?
- Airbnb generates $12.24B in annual revenue (TTM) while General Motors generates $185.02B. General Motors is the larger company by revenue as of 2026.