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Apple vs PayPal Holdings: Business Model & Financial Comparison 2026

Apple · Technology / Consumer Electronics·PayPal Holdings · Financial Services / Credit Services

Financial Comparison

MetricAAPLApplePYPLPayPal Holdings
Market Cap$3.68T$42.01B
Revenue (TTM)$435.62B$33.17B
Revenue Growth15.7%3.7%
Gross Margin47.3%41.5%
Operating Margin35.4%17.5%
Net Margin27.0%15.8%
Return on Equity152.0%25.7%
P/E (Trailing)31.7x8.3x
P/E (Forward)26.9x7.7x
Free Cash Flow$106.31B$3.27B
Cash$66.91B$10.42B
Total Debt$90.51B$12.30B

Data sourced from Yahoo Finance. Green highlights indicate better performance for that metric. Use the interactive tool for real-time data.

Business Model Comparison

Apple

Apple stands as the world's most valuable company and leader in consumer electronics. Generating $435.62 billion in annual revenue (growing 15.7% year-over-year) and carrying a market capitalization of $3.83 trillion, the company has cemented its position as a foundational player in the global Consumer Electronics landscape. Under the leadership of Tim Cook, Apple continues to execute on a multi-year strategic vision that balances growth investme…

Full Apple analysis →

PayPal Holdings

PayPal Holdings, Inc. stands as a leading company in Financial Services. Generating $33.17 billion in annual revenue (growing 3.7% year-over-year) and carrying a market capitalization of $44.57 billion, the company has cemented its position as a foundational player in the global Credit Services landscape. Under the leadership of its leadership team, PayPal Holdings, Inc. continues to execute on a multi-year strategic vision that balances growth i…

Full PayPal Holdings analysis →

SWOT Analysis Comparison

Strengths
Apple
  • With a market capitalization of $3.83T, Apple is one of the largest companies in its sector, providing the scale advantages of brand recognition, supplier leverage, and capital access that smaller com
  • Apple's gross margin of 47.3% is well above industry averages, reflecting pricing power, operational efficiency, or a high-value product mix. The operating margin of 35.4% demonstrates disciplined cos
  • Revenue grew 15.7% year-over-year to $435.62B, indicating strong demand for Apple's products and services and outperformance relative to many industry peers.
PayPal Holdings
  • PayPal Holdings, Inc.'s gross margin of 41.5% is well above industry averages, reflecting pricing power, operational efficiency, or a high-value product mix. The operating margin of 17.5% demonstrates
  • A return on equity of 25.7% demonstrates that PayPal Holdings, Inc. generates strong returns from shareholder capital, a hallmark of companies with durable competitive advantages.
  • PayPal Holdings, Inc. generated $3.27B in free cash flow, providing financial flexibility to invest in growth initiatives, return capital to shareholders, or strengthen the balance sheet.
Weaknesses
Apple
  • With a debt-to-equity ratio of 102.6, Apple carries significant debt relative to equity. While manageable given its cash flow, elevated leverage limits financial flexibility and increases vulnerabilit
  • With 150,000 employees globally, Apple faces inherent challenges in agility, decision-making speed, and maintaining a consistent culture across geographies — advantages that smaller, nimbler competito
  • iPhone revenue still represents 52% of total sales — over-reliance on a single product
PayPal Holdings
  • PayPal Holdings, Inc.'s debt-to-equity ratio of 60.7 indicates meaningful financial leverage. Total debt stands at $12.30B against $10.42B in cash and equivalents.
  • Revenue growth of 3.7% is below what growth investors typically seek, suggesting market saturation in core businesses or increasing competitive pressure.
Opportunities
Apple
  • The rapid advancement of generative AI and large language models presents Apple with opportunities to automate operations, enhance products, and develop new AI-native services. Companies in Technology
  • Apple operates in the Consumer Electronics segment of the broader Technology sector, which represents a $5.0 trillion by 2027 (IDC Global Technology Market). Even modest share gains in this environmen
  • Emerging markets — particularly India (1.4B people, rapidly growing middle class), Southeast Asia (700M people), and Sub-Saharan Africa — represent significant untapped addressable markets for Apple's
PayPal Holdings
  • PayPal Holdings, Inc. operates in the Credit Services segment of the broader Financial Services sector, which represents a $26.5 trillion global financial services market by 2028. Even modest share ga
  • Emerging markets — particularly India (1.4B people, rapidly growing middle class), Southeast Asia (700M people), and Sub-Saharan Africa — represent significant untapped addressable markets for PayPal
  • Earnings growth of 39.4% YoY demonstrates PayPal Holdings, Inc.'s ability to convert revenue growth into shareholder value. Analysts project continued earnings expansion driven by operating leverage a
Threats
Apple
  • Global economic slowdowns, inflation, or rising interest rates can reduce consumer and enterprise spending. Apple's revenue is not fully insulated from macroeconomic cycles, and a recession scenario c
  • Increasing government regulation — particularly data privacy laws (GDPR, CCPA), antitrust enforcement, and trade restrictions — poses compliance costs and potential restrictions on Apple's business mo
  • The technology sector evolves at a pace where today's competitive advantages can erode quickly. New entrants with AI-native approaches, open-source alternatives, or disruptive business models could ch
PayPal Holdings
  • Global economic slowdowns, inflation, or rising interest rates can reduce consumer and enterprise spending. PayPal Holdings, Inc.'s revenue is not fully insulated from macroeconomic cycles, and a rece
  • Increasing government regulation — particularly data privacy laws (GDPR, CCPA), antitrust enforcement, and trade restrictions — poses compliance costs and potential restrictions on PayPal Holdings, In
  • Competition for skilled technology, engineering, and management talent remains intense. High employee turnover or inability to attract top talent could slow innovation and execution — particularly cri

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Apple vs PayPal Holdings: FAQ

Is Apple bigger than PayPal Holdings?
By market capitalization, Apple is larger at $3.68T vs PayPal Holdings's $42.01B.
Which has better profit margins — Apple or PayPal Holdings?
Apple has higher net profit margins (27.0%) compared to PayPal Holdings (15.8%). Gross and operating margins are compared in the table above.
What sectors do Apple and PayPal Holdings operate in?
Apple operates in the Technology sector (Consumer Electronics). PayPal Holdings operates in the Financial Services sector (Credit Services).
How does Apple's revenue compare to PayPal Holdings's?
Apple generates $435.62B in annual revenue (TTM) while PayPal Holdings generates $33.17B. Apple is the larger company by revenue as of 2026.

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