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Company > BHP: Business Model, SWOT Analysis, and Competitors 2023

BHP: Business Model, SWOT Analysis, and Competitors 2023

Published: May 24, 2023

Inside This Article


    In this blog article, we will delve into a comprehensive analysis of BHP, one of the largest diversified mining companies in the world. We will start by exploring BHP's business model, understanding how it operates and generates revenue. Following that, we will conduct a SWOT analysis, identifying the company's strengths, weaknesses, opportunities, and threats. Finally, we will examine BHP's key competitors and assess their potential impact on the company's performance in 2023. Join us as we uncover the intricacies of BHP's business strategy and its position in the mining industry.

    What You Will Learn:

    • Who owns BHP and the significance of its ownership structure in the global mining industry.
    • The mission statement of BHP and how it guides the company's operations and strategic decisions.
    • How BHP generates revenue and the key sources of income in its business model.
    • An explanation of the BHP Business Model Canvas, highlighting the various components and their interrelationships.
    • The main competitors of BHP and their impact on the company's market position and performance.
    • An overview of the SWOT analysis of BHP, examining its strengths, weaknesses, opportunities, and threats in the mining sector.

    Who owns BHP?

    Institutional ownership

    When it comes to the ownership of BHP, institutional investors play a significant role. These are typically large organizations such as mutual funds, pension funds, and investment firms that manage funds on behalf of their clients. Institutional ownership provides stability to the stock and influences the company's overall direction.

    As of the latest available data, institutional ownership of BHP stands at around 70%. This indicates that the majority of the company's shares are held by institutional investors. These investors have the resources and expertise to conduct thorough research before making investment decisions, making their ownership a crucial factor in determining the company's performance.

    Top institutional shareholders

    Several prominent institutional shareholders feature prominently in BHP's ownership structure. Some of the top institutional shareholders include BlackRock, Vanguard Group, and State Street Corporation. These firms manage vast amounts of assets and have significant influence over the companies they invest in.

    BlackRock, for instance, is the largest institutional shareholder of BHP, holding approximately 7% of the company's shares. Vanguard Group and State Street Corporation also hold significant stakes, with each owning around 5% of the company. These institutional investors often have long-term investment strategies and can impact the company's decision-making process through their voting rights and engagement with management.

    Retail ownership

    While institutional investors dominate the ownership of BHP, retail investors also play a role in the company's ownership structure. Retail investors are individual investors who buy and hold shares of a company through brokerage accounts or other investment platforms. These investors often have smaller holdings compared to institutional investors but collectively contribute to the overall ownership.

    Retail ownership of BHP varies and can fluctuate over time. It is influenced by factors such as market conditions, investor sentiment, and individual investment decisions. Retail investors can have a more emotional and reactive approach to investing, which can result in higher volatility in the stock's price.

    Ownership by insiders

    Another important aspect of BHP's ownership is the shares held by insiders. Insiders include company executives, board members, and other individuals closely associated with the company. Insider ownership can demonstrate confidence in the company's future prospects and align the interests of management with those of shareholders.

    As of the latest data, insiders own a relatively small percentage of BHP shares compared to institutional and retail investors. However, their ownership can still have a significant impact, especially when key executives or board members hold substantial stakes. Insider ownership can signal management's commitment to the company's success and long-term value creation.

    In conclusion, BHP's ownership is primarily driven by institutional investors, with significant stakes held by top institutional shareholders such as BlackRock, Vanguard Group, and State Street Corporation. Retail investors and insiders also contribute to the company's ownership structure, albeit to a lesser extent. Understanding the ownership dynamics of BHP is essential for investors to assess the company's stability, direction, and alignment of interests.

    What is the mission statement of BHP?

    Defining BHP's Mission Statement

    BHP, one of the world's leading global resources companies, has a clear and concise mission statement that guides its operations and strategic decisions. The company's mission statement can be summarized as follows:

    "Creating long-term value through the discovery, development, and delivery of natural resources essential for global development."

    This mission statement reflects BHP's commitment to sustainable practices and the responsible extraction of natural resources. Let's take a closer look at each element of the mission statement to understand its significance.

    Creating Long-term Value

    BHP's mission statement emphasizes the company's focus on generating sustainable, long-term value. Instead of pursuing short-term gains, BHP aims to build lasting value by making strategic investments, fostering innovation, and creating opportunities for growth. This long-term perspective allows the company to navigate through market fluctuations and deliver consistent returns to shareholders.

    Discovery, Development, and Delivery

    The mission statement highlights three key phases: discovery, development, and delivery. These phases represent BHP's comprehensive approach to the resources sector. Firstly, the discovery phase involves the identification and assessment of potential mineral deposits or energy resources. BHP's exploration teams leverage cutting-edge technology and expertise to discover new reserves across the globe.

    Once a potential resource is identified, BHP focuses on the development phase, which involves the careful planning and execution of projects to extract and process the resources. The company prioritizes sustainability, safety, and operational excellence during the development phase, ensuring responsible resource extraction while minimizing environmental impact.

    Finally, the delivery phase entails efficiently transporting and supplying the resources to global markets. BHP's extensive logistics network ensures a reliable and timely delivery of its products, enabling them to meet the increasing demands of the global economy.

    Natural Resources Essential for Global Development

    BHP's mission statement underscores the importance of natural resources in driving global development. The company recognizes that minerals, metals, and energy resources are critical for economic growth, infrastructure development, and improving living standards worldwide. By responsibly supplying these resources, BHP contributes to the development and progress of societies, while also supporting various industries, such as construction, manufacturing, and renewable energy.

    In summary, BHP's mission statement encapsulates its commitment to creating sustainable, long-term value through the responsible discovery, development, and delivery of natural resources essential for global development. This mission guides BHP in its strategic decisions, ensuring that the company operates in an environmentally conscious manner while contributing to the growth and well-being of communities worldwide.

    How does BHP make money?

    Mining Operations

    BHP, one of the largest mining companies in the world, generates a significant portion of its revenue through its mining operations. The company's primary focus is on extracting and producing commodities such as iron ore, copper, coal, petroleum, and various other minerals. With mines located in different parts of the world, BHP benefits from a diversified portfolio of assets.

    Commodity Sales

    After extracting minerals and commodities from its mining operations, BHP sells these products to various customers worldwide. The company has an extensive network of customers, including steel producers, energy companies, and industrial manufacturers. BHP's strong relationships with these customers, coupled with its reputation for delivering high-quality products, allow it to secure profitable sales contracts.

    Oil and Gas Production

    In addition to mining operations, BHP is involved in oil and gas production. The company has exploration and production assets in several regions, including the Gulf of Mexico, Australia, and Trinidad and Tobago. BHP's oil and gas activities contribute to its revenue stream, with the company benefiting from the sale of crude oil, natural gas, and natural gas liquids.

    Joint Ventures and Partnerships

    BHP also generates income through joint ventures and partnerships with other companies. By collaborating with strategic partners, the company can leverage their expertise, resources, and market access to maximize returns on specific projects. These partnerships often involve sharing the risks and rewards associated with exploration, development, and production activities, allowing BHP to diversify its investment portfolio while generating additional revenue.

    Royalties and Licensing

    Another source of income for BHP is through royalties and licensing agreements. The company holds ownership rights to various mineral deposits and licenses its technology, intellectual property, and mining expertise to other organizations. BHP earns royalties on the production and sale of minerals from these deposits, as well as licensing fees for the use of its proprietary technologies and mining know-how.

    Asset Divestments

    From time to time, BHP undertakes asset divestments as part of its portfolio management strategy. By selling non-core or underperforming assets, the company aims to optimize its asset base and generate additional capital. The proceeds from these divestments contribute to BHP's overall income and can be reinvested in more promising opportunities or returned to shareholders through dividends and share buybacks.

    In conclusion, BHP's revenue streams primarily come from its mining operations, commodity sales, oil and gas production, joint ventures and partnerships, royalties and licensing, as well as asset divestments. By diversifying its activities across various sectors and regions, BHP positions itself to generate consistent and sustainable income while mitigating risks associated with fluctuations in commodity prices and market conditions.

    BHP Business Model Canvas Explained

    What is the Business Model Canvas?

    The Business Model Canvas (BMC) is a strategic management tool that helps businesses visualize, analyze, and optimize their business models. It provides a structured framework to understand the key components and relationships that make up a business. Developed by Alexander Osterwalder and Yves Pigneur, the BMC has become a widely adopted tool for entrepreneurs, startups, and established companies alike.

    Understanding BHP's Business Model Canvas

    BHP, one of the world's leading resources companies, utilizes the Business Model Canvas to evaluate and improve its business model. The company operates in the mining, oil, and gas sectors, with a focus on discovering, extracting, and processing essential resources such as iron ore, copper, coal, and petroleum. By using the BMC, BHP gains a comprehensive understanding of its value proposition, customer segments, key activities, resources, and more.

    Key Components of BHP's Business Model Canvas

    1. Value Proposition: BHP's value proposition lies in its ability to provide essential natural resources to meet global demand. The company focuses on ensuring reliable and sustainable supply while minimizing environmental impact. By aligning its operations with market needs and sustainability goals, BHP delivers value to its customers and stakeholders.

    2. Customer Segments: BHP caters to a wide range of customer segments, including steel producers, energy companies, and manufacturers. These customers rely on BHP's resources for their operations and production processes. By understanding the needs and preferences of each segment, BHP can tailor its offerings and build long-term relationships.

    3. Channels: BHP utilizes various channels to distribute its products and services. These include direct sales, partnerships with distributors, and online trading platforms. By leveraging multiple channels, BHP ensures efficient and timely delivery to its customers, regardless of their geographical location.

    4. Customer Relationships: BHP aims to establish strong and mutually beneficial relationships with its customers. This involves providing continuous support, addressing any concerns or issues promptly, and collaborating closely to understand evolving requirements. By nurturing these relationships, BHP fosters customer loyalty and retains its market position.

    5. Key Activities: BHP's key activities revolve around resource exploration, extraction, processing, and logistics. The company invests significantly in research and development to enhance its technical capabilities, improve operational efficiency, and develop sustainable mining practices. These activities are crucial for BHP to maintain a competitive advantage in the global resources market.

    6. Key Resources: BHP's key resources encompass its mining assets, technological infrastructure, human capital, and financial resources. The company owns and operates a vast network of mines, processing facilities, and transportation infrastructure. Additionally, BHP relies on its highly skilled workforce and financial strength to sustain its operations and drive growth.

    7. Key Partnerships: BHP collaborates with various stakeholders, including governments, local communities, suppliers, and research institutions. These partnerships enable BHP to access resources, expertise, and support necessary for its operations. By fostering strong relationships with its partners, BHP can mitigate risks, drive innovation, and contribute to sustainable development.

    8. Cost Structure: BHP's cost structure includes expenses related to exploration, mining operations, logistics, research and development, and compliance with environmental and safety regulations. The company aims to optimize its cost structure by identifying areas for efficiency improvements and implementing sustainable practices to reduce its environmental footprint.

    9. Revenue Streams: BHP generates revenue primarily through the sale of its resources to customers worldwide. The company's diversified product portfolio allows it to capture value from various markets and benefit from fluctuations in commodity prices. Additionally, BHP may generate revenue from royalties, licensing agreements, and other strategic partnerships.

    By analyzing and optimizing each component of its Business Model Canvas, BHP can continuously adapt to market dynamics, maximize value creation, and maintain its position as a global resources leader.

    Which companies are the competitors of BHP?

    Major Competitors

    BHP, being one of the largest mining companies in the world, faces fierce competition from several key players in the industry. Here are some of its major competitors:

    1. Rio Tinto: Rio Tinto is a global mining company that operates in various commodities, including iron ore, aluminum, copper, diamonds, and energy. With a similar global presence and diverse portfolio, Rio Tinto competes head-to-head with BHP in various markets.

    2. Vale: Based in Brazil, Vale is another significant player in the mining industry. It is the world's largest producer of iron ore and nickel, among other commodities. Vale's focus on iron ore production puts it in direct competition with BHP, particularly in markets like China, where demand for steel is high.

    3. Glencore: Glencore is a leading integrated producer and marketer of commodities, including copper, zinc, nickel, coal, and oil. While it may have a more diversified portfolio compared to BHP, Glencore's operations often overlap with BHP's in key markets, making it a formidable competitor.

    Other Competitors

    Apart from these major players, BHP also faces competition from several other companies, although their scale and market presence may vary. Some notable competitors include:

    1. Anglo American: Anglo American is a global mining company operating in various commodities, including platinum, diamonds, copper, and iron ore. While it may not be as large as BHP, its operations overlap in certain regions and commodities, leading to competition in specific markets.

    2. Freeport-McMoRan: Freeport-McMoRan is primarily a copper producer, with significant operations in the Americas, Indonesia, and Africa. While copper is a smaller part of BHP's portfolio, Freeport-McMoRan's focus on this commodity puts it in direct competition with BHP in the copper markets.

    3. Barrick Gold: Barrick Gold is one of the largest gold mining companies globally, focused on the exploration, development, and production of gold and copper. Although BHP's gold operations are relatively small compared to Barrick Gold, both companies compete for market share in the gold and copper sectors.

    It is worth noting that the competitive landscape in the mining industry is dynamic, and new players may emerge or existing ones may change their strategies over time. Nevertheless, BHP faces stiff competition from these major and other notable competitors in its quest to maintain its position as a leading global mining company.

    BHP SWOT Analysis


    • BHP is one of the largest mining companies in the world, with a strong global presence in key mineral-rich regions such as Australia, North and South America.
    • The company has a diversified portfolio, with operations spanning across various commodities including iron ore, copper, coal, petroleum, and nickel. This diversification helps BHP to mitigate risks associated with fluctuations in commodity prices.
    • BHP has a strong financial position, with a consistent track record of generating substantial revenue and profit. This financial stability allows the company to invest in new projects and technologies, as well as withstand market downturns.
    • The company has a strong focus on sustainability and environmental stewardship. BHP has been actively working towards reducing its greenhouse gas emissions, promoting biodiversity conservation, and implementing responsible water management practices.


    • BHP's heavy reliance on the mining industry exposes it to risks associated with fluctuations in commodity prices, demand, and supply. Any downturn in the global economy or decline in commodity prices can significantly impact the company's financial performance.
    • The company's large scale operations often attract scrutiny from environmental activists and community groups. BHP has faced criticism for its environmental impact, particularly with regards to water usage, land rehabilitation, and carbon emissions.
    • BHP's operations are subject to various regulatory and legal frameworks in different countries, which can pose challenges in terms of compliance and potential legal disputes.
    • The company's size and complexity can sometimes lead to inefficiencies and slow decision-making processes. BHP's hierarchical organizational structure may hinder agility and innovation.


    • The increasing global demand for renewable energy technologies, such as wind turbines and electric vehicle batteries, presents an opportunity for BHP to expand its operations in the production of key minerals like copper, nickel, and lithium.
    • BHP can capitalize on the growing market for sustainable mining practices. By investing in advanced technologies and implementing innovative mining methods, the company can enhance its reputation and attract environmentally conscious investors.
    • Strategic partnerships and acquisitions offer BHP the opportunity to diversify its portfolio further and expand into new markets or regions.
    • The ongoing transition towards a low-carbon economy provides BHP with the chance to position itself as a leader in sustainable resource development and contribute to the global efforts to combat climate change.


    • Economic downturns and fluctuations in commodity prices can significantly impact BHP's profitability and financial stability.
    • The mining industry is highly competitive, and BHP faces competition from other major mining companies as well as smaller players. Intense competition can lead to pricing pressures, reduced market share, and potential loss of key contracts.
    • Environmental regulations and increasing scrutiny regarding the mining industry's impact on climate change and biodiversity conservation pose regulatory and reputational risks for BHP.
    • Geopolitical tensions and trade disputes can disrupt global supply chains and affect BHP's operations, particularly in regions where the company has significant assets.

    Key Takeaways

    • BHP is a publicly traded company, meaning it is owned by its shareholders who hold shares of its stock.
    • The mission statement of BHP is to create long-term value through the discovery, acquisition, development, and marketing of natural resources.
    • BHP makes money primarily through the exploration, extraction, production, and sale of commodities such as iron ore, copper, coal, petroleum, and nickel.
    • BHP's business model canvas explains how the company creates value by focusing on key activities, resources, partnerships, and customer segments.
    • Some of BHP's main competitors in the mining and resources industry include Rio Tinto, Vale, Glencore, and Anglo American.
    • In a SWOT analysis, BHP's strengths include its diversified portfolio and strong financial position, while its weaknesses may lie in potential environmental and social risks. Opportunities for BHP include expanding into renewable energy, while threats may come from market volatility and regulatory changes.


    In conclusion, BHP, also known as BHP Group Limited, is an Australian multinational mining, metals, and petroleum company. It is publicly listed on the Australian Securities Exchange and the London Stock Exchange. BHP's mission statement is to create long-term value through the discovery, acquisition, development, and marketing of natural resources.

    BHP primarily makes money through the exploration, extraction, and sale of various commodities, including iron ore, copper, coal, petroleum, and potash. The company operates in a highly competitive industry, with several key competitors. These include Rio Tinto, Vale S.A., Glencore, and Anglo American, among others.

    To better understand BHP's business model, we can refer to the Business Model Canvas. This framework highlights key aspects such as customer segments, value proposition, channels, customer relationships, revenue streams, key activities, key resources, key partners, and cost structure. By analyzing these components, we gain insights into how BHP creates and delivers value to its stakeholders.

    Finally, let's discuss BHP's SWOT analysis. This analysis examines the company's strengths, weaknesses, opportunities, and threats. BHP's strengths lie in its extensive resource base, global presence, and diversified portfolio. However, weaknesses such as high operational costs and dependence on commodity prices pose challenges. BHP also faces opportunities in renewable energy and emerging markets, but must navigate threats such as geopolitical risks and environmental regulations.

    Overall, BHP is a leading player in the natural resources industry, with a clear mission statement and a robust business model. By understanding its competitors and conducting a comprehensive SWOT analysis, we gain a deeper understanding of the company's position in the market and its potential for future growth.


    What are the 5 elements of SWOT analysis?

    The five elements of SWOT analysis are:

    1. Strengths: These are the internal factors that give an organization an advantage over its competitors. They include unique resources, expertise, strong brand reputation, and competitive advantages.

    2. Weaknesses: These are the internal factors that put an organization at a disadvantage compared to its competitors. They can include lack of resources, skills or expertise, poor reputation, or any other internal limitation.

    3. Opportunities: These are external factors that can be leveraged to create new opportunities for growth and success. They can include emerging markets, technological advancements, changes in customer preferences, or any other external factor that can be advantageous for the organization.

    4. Threats: These are external factors that pose potential risks or challenges to an organization. They can include intense competition, changing market trends, economic downturns, regulatory changes, or any other external factor that can negatively impact the organization.

    5. Trends: This element is sometimes considered as an additional component of SWOT analysis. It involves analyzing the current and future trends in the industry or market that could impact the organization positively or negatively. It includes factors such as consumer behavior, technological advancements, market size, and demographic changes.

    What is BHP stand for?

    BHP stands for Brake Horsepower.

    What are the objectives of BHP?

    The objectives of BHP (formerly known as BHP Billiton) can be summarized as follows:

    1. Safety: Ensuring the health, safety, and well-being of their employees, contractors, and communities where they operate by implementing robust safety measures and practices.

    2. Sustainability: Operating in an environmentally responsible manner, minimizing their ecological footprint, and contributing to global efforts for a sustainable future.

    3. Value creation: Maximizing shareholder value through consistent and strong financial performance, optimizing returns on investment, and delivering long-term growth.

    4. Operational excellence: Achieving operational excellence by continuously improving efficiency, productivity, and reliability in their operations.

    5. Stakeholder engagement: Building positive relationships with stakeholders, including employees, customers, suppliers, governments, and local communities, by engaging and collaborating with them to understand and address their needs and concerns.

    6. Growth and diversification: Pursuing growth opportunities and diversifying their portfolio to deliver value and adapt to changing market conditions.

    7. Ethical conduct: Conducting business with integrity, adhering to high ethical standards, and promoting transparency and accountability in all their operations.

    8. Innovation: Embracing innovation and technological advancements to drive productivity improvements, cost reductions, and sustainable solutions.

    9. Talent development: Attracting, developing, and retaining top talent, fostering a diverse and inclusive workplace culture, and providing opportunities for personal and professional growth.

    10. Social responsibility: Contributing to the social and economic development of the communities in which they operate, supporting local initiatives, and respecting the rights and interests of indigenous peoples.

    Is BHP the same as BP?

    No, BHP (formerly known as BHP Billiton) is not the same as BP (British Petroleum). BHP is an Australian multinational mining, metals, and petroleum company, while BP is a British multinational oil and gas company. Both companies operate in the energy sector but have different areas of focus and operations.

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