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Company > Black Hills Corp: Business Model, SWOT Analysis, and Competitors 2023

Black Hills Corp: Business Model, SWOT Analysis, and Competitors 2023

Published: Apr 21, 2023

Inside This Article


    In this blog article, we will delve into a comprehensive analysis of Black Hills Corp, focusing on their business model, SWOT analysis, and key competitors. Black Hills Corp is a leading utility company operating in the United States, specializing in electric and natural gas utilities. By examining their business model, we will gain insights into their operations and revenue streams. Additionally, a SWOT analysis will provide an evaluation of their strengths, weaknesses, opportunities, and threats. Lastly, we will explore the competitive landscape to understand how Black Hills Corp positions itself within the industry. Stay tuned for an in-depth examination of this prominent player in the energy sector.

    What You Will Learn:

    • Who owns Black Hills Corp and its ownership structure
    • The mission statement of Black Hills Corp and its core values
    • How Black Hills Corp generates revenue and makes money
    • An explanation of the Black Hills Corp Business Model Canvas and its key components
    • The competitors of Black Hills Corp and their market position
    • A comprehensive SWOT analysis of Black Hills Corp, including its strengths, weaknesses, opportunities, and threats.

    Who owns Black Hills Corp?

    Overview of Black Hills Corp

    Black Hills Corp is a publicly traded company, which means its ownership is distributed among a wide range of shareholders who hold shares of its stock. The company is listed on the New York Stock Exchange (NYSE) under the ticker symbol BKH.

    Major Institutional Shareholders

    Institutional investors play a significant role in the ownership of Black Hills Corp. These institutional shareholders include various investment funds, pension funds, and other financial institutions. As of the latest available information, some of the major institutional shareholders of Black Hills Corp include:

    1. The Vanguard Group: With a substantial stake in the company, The Vanguard Group is one of the largest institutional shareholders of Black Hills Corp. Known for its diversified investment strategies, The Vanguard Group holds shares on behalf of its clients, including individual investors and retirement plans.

    2. BlackRock: As another prominent institutional shareholder, BlackRock holds a significant position in Black Hills Corp. BlackRock is a global investment management corporation that manages assets on behalf of institutional and individual investors worldwide.

    3. State Street Corporation: State Street Corporation is a leading financial services company that also holds a notable stake in Black Hills Corp. As a custodian bank, State Street manages and safeguards assets for institutional investors, including pension funds and mutual funds.

    Insider Ownership

    Apart from institutional shareholders, individuals who are closely associated with the company, such as executives, directors, and employees, also own shares of Black Hills Corp. These insiders have a vested interest in the success of the company and may include:

    1. David R. Emery: David R. Emery is the Chairman and Chief Executive Officer (CEO) of Black Hills Corp. As a key figure within the company, it is likely that he owns a substantial amount of shares.

    2. Richard Kinzley: Richard Kinzley serves as the Senior Vice President and Chief Financial Officer (CFO) of Black Hills Corp. As an executive officer, he is likely to have a significant ownership stake in the company.

    3. Other executives and directors: Various other executives and directors may also own shares of Black Hills Corp, although the specific ownership information for these individuals may not be publicly available.

    Individual Shareholders

    Individual investors, including retail investors and employees who participate in the company's stock purchase programs, also contribute to the ownership of Black Hills Corp. These individual shareholders may hold smaller ownership percentages compared to institutional investors or insiders, but collectively they can still have a significant impact on the overall ownership structure.

    In conclusion, Black Hills Corp is owned by a combination of institutional investors, insiders, and individual shareholders. The exact ownership breakdown may vary over time as investors buy or sell shares, but the company's public listing on the NYSE provides an opportunity for a diverse range of individuals and institutions to own a stake in the company.

    What is the mission statement of Black Hills Corp?

    The Mission Statement of Black Hills Corp: Fueling a Better Future

    Black Hills Corp, a leading energy company based in Rapid City, South Dakota, has a clear and concise mission statement that guides its operations and strategic decisions. The mission statement of Black Hills Corp is centered around fueling a better future for its customers, communities, employees, and shareholders.

    The company's primary purpose is to provide reliable and affordable energy solutions while being committed to environmental stewardship, innovation, and community engagement. Black Hills Corp aims to meet the energy needs of its customers while fostering sustainable practices and minimizing its impact on the environment.

    Commitment to Customers

    Black Hills Corp is dedicated to meeting the energy needs of its customers and ensuring they receive reliable and affordable energy solutions. The company strives to provide exceptional customer service, focusing on delivering energy in a safe and reliable manner. By continuously investing in infrastructure improvements and modernizing its energy delivery systems, Black Hills Corp aims to maintain high levels of customer satisfaction.

    Environmental Stewardship

    As an energy company, Black Hills Corp recognizes the importance of environmental stewardship. The company is committed to minimizing its carbon footprint, reducing emissions, and promoting renewable energy sources. By embracing sustainable practices, such as utilizing clean technologies and investing in renewable energy projects, Black Hills Corp aims to contribute to a cleaner and greener future.

    Innovation and Technology

    Black Hills Corp understands the significance of innovation and technology in the rapidly evolving energy industry. The company strives to stay at the forefront of technological advancements to enhance its operational efficiency and customer experience. By embracing innovation, Black Hills Corp aims to provide cutting-edge energy solutions and improve the overall energy landscape.

    Community Engagement

    Community engagement is a core value for Black Hills Corp. The company actively seeks opportunities to support and uplift the communities it serves. Through various philanthropic initiatives, employee volunteer programs, and partnerships with local organizations, Black Hills Corp aims to make a positive impact on the communities it operates in.

    Shareholder Value

    Black Hills Corp's mission statement also emphasizes creating long-term value for its shareholders. The company is committed to achieving sustainable growth and delivering consistent financial results. By effectively managing its resources, making strategic investments, and focusing on operational excellence, Black Hills Corp aims to provide attractive returns to its shareholders.

    In conclusion, Black Hills Corp's mission statement revolves around fueling a better future by meeting the energy needs of its customers, promoting sustainable practices, embracing innovation, engaging with communities, and creating long-term shareholder value. With a clear focus on these key areas, the company strives to be a responsible and reliable energy provider while contributing to a more sustainable and prosperous future.

    How does Black Hills Corp make money?

    Overview of Black Hills Corp

    Black Hills Corp is a diversified energy company that operates in multiple sectors, including utilities, oil and gas, and power generation. With a strong presence in the United States, the company serves over 1.28 million customers in eight states, primarily in the Rocky Mountain region.

    Utilities Segment

    One of the primary sources of revenue for Black Hills Corp comes from its utilities segment. The company operates regulated natural gas and electric utilities that provide essential services to residential, commercial, and industrial customers. These utilities generate revenue through the sale of electricity and natural gas, charging customers based on their consumption.

    Black Hills Corp focuses on providing reliable and affordable energy solutions to its customers. The company invests in infrastructure improvements, including upgrading power plants, transmission lines, and distribution systems. These investments not only ensure the provision of uninterrupted energy but also contribute to the company's revenue growth.

    Oil and Gas Segment

    Black Hills Corp also generates revenue from its oil and gas segment. The company owns and operates oil and gas properties, primarily located in the Rocky Mountain region. Through exploration, production, and development activities, Black Hills Corp extracts and sells crude oil, natural gas, and natural gas liquids.

    The revenue generated from this segment is subject to fluctuations based on commodity prices and production volumes. Black Hills Corp employs strategies to manage risks associated with commodity price volatility, such as hedging contracts and production optimization. These measures help stabilize revenue streams and protect the company from significant market fluctuations.

    Power Generation Segment

    Another significant source of revenue for Black Hills Corp is its power generation segment. The company owns and operates a diverse portfolio of power plants that generate electricity from various sources, including natural gas, coal, and renewable energy. Black Hills Corp sells this electricity to utilities, cooperatives, and other wholesale customers.

    The power generation segment benefits from long-term power purchase agreements, providing a stable and predictable revenue stream. Furthermore, Black Hills Corp focuses on incorporating renewable energy sources into its portfolio, aligning with the growing demand for clean and sustainable power. This strategic approach positions the company to capitalize on the increasing shift towards renewable energy and potentially drive additional revenue growth.


    Black Hills Corp generates revenue through its utilities, oil and gas, and power generation segments. The company leverages its diverse operations to provide reliable energy solutions to customers and capitalize on market opportunities. By continually investing in infrastructure, optimizing production, and embracing renewable energy, Black Hills Corp ensures a robust revenue stream and sustainable growth in the evolving energy landscape.

    Black Hills Corp Business Model Canvas Explained

    Introduction to Black Hills Corp

    Black Hills Corp is a leading energy company that operates in the United States. With a diverse portfolio of businesses, including regulated utilities, power generation, and oil and gas exploration, Black Hills Corp serves over 1.2 million customers across eight states. To understand the workings of this company and its strategic approach, it is essential to examine its Business Model Canvas.

    Key Partnerships

    Black Hills Corp has established strategic partnerships with various entities to enhance its operations. These partnerships include collaborative agreements with equipment suppliers, technology providers, and government agencies. By leveraging these partnerships, the company is able to access cutting-edge technology, reduce costs through bulk purchasing, and comply with regulatory requirements. Additionally, Black Hills Corp collaborates with local communities to ensure mutual growth and sustainability.

    Key Activities

    The key activities of Black Hills Corp revolve around the generation, transmission, and distribution of electricity and natural gas. The company invests in power plants, builds and maintains transmission lines, and operates a vast network of distribution systems. Black Hills Corp also engages in oil and gas exploration, extraction, and production activities. These key activities enable the company to meet the energy needs of its customers efficiently and reliably.

    Value Proposition

    Black Hills Corp's value proposition lies in its ability to provide affordable, reliable, and sustainable energy solutions. The company prioritizes customer satisfaction by ensuring uninterrupted power supply, quick response to service requests, and competitive pricing. Furthermore, Black Hills Corp is committed to environmental stewardship and invests in renewable energy sources to reduce its carbon footprint. By offering comprehensive energy solutions, Black Hills Corp differentiates itself from competitors and creates value for its customers.

    Customer Segments

    Black Hills Corp caters to a wide range of customer segments, including residential, commercial, and industrial customers. The company provides electricity and natural gas services to households, businesses, and institutions, meeting their diverse energy requirements. Moreover, Black Hills Corp serves large industrial customers with customized energy solutions tailored to their specific needs. By targeting different customer segments, the company ensures a broad customer base and revenue diversification.


    To reach its customers, Black Hills Corp utilizes various channels. The company primarily relies on a comprehensive network of physical infrastructure, including power lines, pipelines, and distribution systems. Additionally, Black Hills Corp leverages digital channels such as its website and mobile applications to provide customer support, bill payments, and energy usage information. Through these channels, customers can easily access and manage their energy services.

    Cost Structure

    Black Hills Corp's cost structure is primarily composed of operational expenses, including maintenance costs, fuel expenses, and labor costs. The company invests in infrastructure development and regularly upgrades its facilities to ensure reliable and efficient service delivery. Furthermore, Black Hills Corp incurs costs related to compliance with regulatory standards and environmental protection. By managing its cost structure effectively, the company aims to provide affordable energy solutions without compromising on quality.

    Revenue Streams

    Black Hills Corp generates revenue through various sources. The company earns revenue from the sale of electricity and natural gas to its customers, which is typically based on usage and pricing agreements. Additionally, Black Hills Corp generates revenue from power purchase agreements, where it sells excess electricity to other utilities. The company also earns revenue from oil and gas production activities. By diversifying its revenue streams, Black Hills Corp mitigates risks associated with fluctuating energy prices and market conditions.


    By examining Black Hills Corp's Business Model Canvas, it becomes evident that the company's success lies in its strategic partnerships, value proposition, and diversified customer segments. Through its key activities and channels, Black Hills Corp efficiently delivers energy solutions while managing costs and generating revenue. With a focus on customer satisfaction and sustainable practices, Black Hills Corp continues to be a prominent player in the energy industry.

    Which companies are the competitors of Black Hills Corp?


    In today's highly competitive energy industry, it is essential for companies like Black Hills Corp to keep a close eye on their competitors. By understanding and analyzing the competitive landscape, Black Hills Corp can adapt and stay ahead in the market. In this section, we will explore some of the main competitors of Black Hills Corp and discuss their areas of operation and market presence.

    Competitors of Black Hills Corp

    1. Xcel Energy Inc.

      Xcel Energy, based in Minneapolis, Minnesota, is one of the largest electric and natural gas utilities in the United States. With operations in eight states, including Colorado, South Dakota, and Wyoming, Xcel Energy competes directly with Black Hills Corp in several markets. The company serves millions of customers and has a strong focus on renewable energy. Xcel Energy's vast infrastructure and diverse portfolio of energy sources make them a formidable competitor for Black Hills Corp.

    2. Dominion Energy Inc.

      Dominion Energy, headquartered in Richmond, Virginia, is a major player in the energy industry, primarily operating in the eastern United States. The company is involved in both electric and natural gas utilities, as well as energy transmission and generation. While Dominion Energy's footprint doesn't directly overlap with Black Hills Corp, they compete indirectly in terms of energy generation and transmission. Dominion Energy's large-scale projects and commitment to clean energy solutions make them a significant competitor in the industry.

    3. Avista Corporation

      Avista Corporation, based in Spokane, Washington, is an energy company that operates in the Pacific Northwest. While their primary focus is on electricity and natural gas distribution, Avista Corporation also generates and sells renewable energy. Although their market presence doesn't extensively overlap with Black Hills Corp, they compete in terms of renewable energy initiatives and customer base. Avista Corporation's commitment to sustainability and community engagement gives them a unique competitive advantage.

    4. Xcelerate Energy Services

      Xcelerate Energy Services, headquartered in Houston, Texas, is a leading provider of midstream energy services. While they don't directly compete with Black Hills Corp in the same markets, their presence in the energy infrastructure sector makes them a formidable competitor. Xcelerate Energy Services offers a wide range of services, including pipeline construction, maintenance, and logistics. Their expertise and experience in the midstream sector give them a competitive edge in the industry.


    The energy industry is highly competitive, and Black Hills Corp faces several formidable competitors. Companies like Xcel Energy Inc., Dominion Energy Inc., Avista Corporation, and Xcelerate Energy Services operate in various segments of the industry, including utilities, generation, transmission, and infrastructure. It is crucial for Black Hills Corp to continuously monitor and adapt to the changing dynamics of the market to maintain a competitive edge. By understanding their competitors' strategies and initiatives, Black Hills Corp can position itself strategically and ensure its long-term success.

    Black Hills Corp SWOT Analysis


    • Diversified Energy Portfolio: One of the key strengths of Black Hills Corp is its diversified energy portfolio. The company operates in multiple segments including electric utilities, gas utilities, and oil and gas. This diversification helps the company to mitigate risks associated with fluctuations in one specific segment and provides stability to its overall operations.

    • Strong Market Position: Black Hills Corp has established a strong market position in the regions it operates, primarily in the Midwest and Rocky Mountain regions of the United States. The company has a significant customer base and a well-established infrastructure that allows it to efficiently serve its customers' energy needs.

    • Focus on Renewable Energy: Black Hills Corp has been actively investing in renewable energy sources, such as wind and solar power. This focus on clean energy not only aligns with the growing consumer demand for sustainable energy solutions but also positions the company for long-term growth in the renewable energy sector.


    • Regulatory Challenges: Being in the energy industry, Black Hills Corp faces regulatory challenges that can impact its operations and profitability. Changes in regulations, especially related to environmental standards and rates, can increase compliance costs and affect the company's financial performance.

    • Dependence on Natural Gas: While Black Hills Corp has diversified its energy portfolio, it still depends heavily on natural gas for its operations. The volatility in natural gas prices can impact the company's profitability, and any disruptions in the supply chain can pose a risk to its operations.


    • Expansion into New Markets: Black Hills Corp has the opportunity to expand its operations into new markets, both geographically and in terms of renewable energy. As the demand for renewable energy continues to rise, the company can explore new markets and invest in clean energy projects to capture a larger market share.

    • Acquisition and Consolidation: The energy industry is witnessing a wave of consolidation, and Black Hills Corp can capitalize on this trend by acquiring smaller players in the market. Strategic acquisitions can provide the company with access to new customer bases, technologies, and geographical areas, enhancing its competitive advantage.


    • Competition: Black Hills Corp operates in a highly competitive industry with numerous players vying for market share. The company faces competition from both traditional energy providers as well as emerging renewable energy companies. Intense competition can lead to price pressures and impact the company's profitability.

    • Environmental Concerns: With increasing focus on climate change and environmental sustainability, Black Hills Corp faces the risk of stricter regulations and public scrutiny. Failure to address environmental concerns adequately can damage the company's reputation and lead to potential legal and financial liabilities.

    • Economic and Political Factors: Economic downturns or political instability in the regions where Black Hills Corp operates can have a negative impact on its operations. These external factors can affect energy demand, pricing, and regulatory environment, posing risks to the company's financial performance.

    Key Takeaways

    • Black Hills Corp is owned by various institutional investors and individual shareholders, with no single majority owner.
    • The mission statement of Black Hills Corp is to be the energy partner of choice, providing innovative, safe, and reliable energy solutions to customers and stakeholders.
    • Black Hills Corp generates revenue through its diversified portfolio of businesses, including electric and gas utilities, power generation, and oil and gas exploration.
    • The Black Hills Corp Business Model Canvas highlights key elements such as customer segments, value proposition, channels, revenue streams, and cost structure, which contribute to the company's overall success.
    • Competitors of Black Hills Corp include other energy companies such as Xcel Energy, Dominion Energy, and WEC Energy Group.
    • A SWOT analysis of Black Hills Corp reveals its strengths in diversified operations and customer-centric approach, weaknesses in dependence on regulatory approvals, opportunities in renewable energy expansion, and threats from regulatory changes and competition in the energy sector.


    In conclusion, Black Hills Corp is a publicly traded company, meaning it is owned by its shareholders. The company's mission statement is to be the energy partner of choice, delivering exceptional customer value and providing sustainable solutions.

    Black Hills Corp generates revenue through various sources, including the generation, transmission, and distribution of electricity, as well as the exploration, production, and distribution of natural gas. They also provide energy services and solutions to residential, commercial, and industrial customers.

    The Black Hills Corp Business Model Canvas can be explained as a framework that outlines the company's key resources, activities, and value propositions. It helps identify the customer segments, channels, and revenue streams that drive their business.

    In terms of competition, Black Hills Corp faces competition from other energy companies operating in the same regions. Some of its main competitors include Xcel Energy, Dominion Energy, and WEC Energy Group. These companies operate in similar markets and offer similar services, posing challenges for Black Hills Corp in terms of market share and customer acquisition.

    Lastly, a SWOT analysis of Black Hills Corp reveals its strengths, weaknesses, opportunities, and threats. The company's strengths lie in its diverse energy portfolio, customer-focused approach, and strong financial position. However, weaknesses such as regulatory challenges and environmental concerns may hinder its growth. Opportunities arise from renewable energy initiatives and expanding customer base, while threats include increasing competition and changing regulatory landscape.

    In conclusion, Black Hills Corp is a prominent player in the energy industry, driven by its mission to provide exceptional customer value and sustainable solutions. While facing competition and various challenges, the company's strategic approach, diverse energy portfolio, and customer-centric focus position it well for future growth and success.


    How can I find a SWOT analysis on a company?

    There are a few ways to find a SWOT analysis on a company:

    1. Company websites: Many companies publish their own SWOT analysis on their websites, especially in their annual reports or investor relations sections. Look for documents such as "Management Discussion and Analysis" or "Business Overview" which often include SWOT analysis.

    2. Business databases: There are various business databases available, such as Bloomberg, Hoovers, or MarketLine, that provide detailed company profiles, including SWOT analysis. These databases may require a subscription or access through a library or educational institution.

    3. Online search: Conduct a search using a search engine, such as Google, and include the name of the company followed by "SWOT analysis." This can help you find SWOT analysis reports from research firms, consulting companies, or industry-specific publications.

    4. Industry reports: Some industry-specific reports or market research reports include SWOT analysis for major companies within that industry. These reports can often be found through market research firms or industry associations.

    5. Financial news websites: Websites like Reuters, CNBC, or Yahoo Finance often provide financial analysis and news about companies, which may include SWOT analysis as part of their coverage.

    Remember that SWOT analysis is subjective and can vary depending on the source, so it's a good idea to compare multiple sources to get a well-rounded understanding of a company's strengths, weaknesses, opportunities, and threats.

    What will be your SWOT analysis for the company?


    1. Strong brand reputation: The company has established a strong brand image in the market, which helps in attracting customers and building customer loyalty.
    2. Diverse product portfolio: The company offers a wide range of products, catering to various customer segments, which allows them to tap into different markets and mitigate risks associated with relying on a single product.
    3. Robust supply chain: The company has a well-developed and efficient supply chain network, ensuring timely delivery of products to customers.
    4. Strong financial position: The company has a healthy financial position with steady revenue growth and profitability, allowing them to invest in research and development, marketing, and expansion initiatives.
    5. Skilled workforce: The company has a highly skilled and motivated workforce, which contributes to innovation, productivity, and overall organizational success.


    1. Dependence on third-party suppliers: The company relies heavily on third-party suppliers for raw materials, which could pose a risk in terms of quality control, supply chain disruptions, and increased costs.
    2. Limited geographical presence: The company operates mainly in a few regions, limiting its exposure to potential markets and leaving it vulnerable to regional economic fluctuations.
    3. Limited digital presence: In comparison to competitors, the company's online presence and digital marketing capabilities are relatively weak, potentially hindering its ability to reach and engage with a larger customer base.
    4. Slow adoption of new technologies: The company may be slow in adopting emerging technologies, which could result in missed opportunities for efficiency improvements and innovation in product offerings.


    1. Growing demand for sustainable products: There is a rising trend towards sustainable and eco-friendly products, presenting an opportunity for the company to develop and market such products to cater to environmentally conscious consumers.
    2. Expansion into emerging markets: The company can explore opportunities to expand its operations into emerging markets with growing populations and increasing disposable incomes.
    3. Strategic partnerships and acquisitions: Collaborating with or acquiring complementary businesses can help the company diversify its product offerings, enter new markets, and gain a competitive edge.
    4. E-commerce growth: The increasing popularity of online shopping provides an opportunity for the company to strengthen its online presence and expand its customer reach.
    5. Technological advancements: Embracing advanced technologies like artificial intelligence, automation, and data analytics can enhance operational efficiency, product development, and customer experience.


    1. Intense competition: The company operates in a highly competitive market with several established players and new entrants, which could result in price wars, reduced market share, and lower profitability.
    2. Economic downturns: A global economic downturn or recession can significantly impact consumer spending, leading to lower demand for the company's products.
    3. Changing consumer preferences: The evolving consumer preferences and trends can make it challenging for the company to keep up with the changing demands and adapt its product offerings accordingly.
    4. Regulatory and legal challenges: Compliance with evolving regulations, safety standards, and intellectual property rights can pose challenges and increase costs for the company.
    5. Supply chain disruptions: Any disruptions in the supply chain, such as natural disasters, political instability, or trade restrictions, could impact the company's ability to source raw materials and deliver products on time.

    What are the 4 areas of SWOT analysis?

    The four areas of SWOT analysis are:

    1. Strengths: These are the internal factors or resources that give an organization a competitive advantage. It includes factors such as a strong brand reputation, skilled workforce, advanced technology, or unique products/services.

    2. Weaknesses: These are the internal factors that put an organization at a disadvantage compared to its competitors. It could be lack of financial resources, outdated infrastructure, low employee morale, or poor customer service.

    3. Opportunities: These are the external factors in the business environment that can be leveraged to create a competitive advantage. It could be emerging markets, new technologies, changes in consumer preferences, or government policies that favor the industry.

    4. Threats: These are the external factors that pose risks or challenges to an organization's success. It includes factors such as intense competition, economic downturns, changing regulations, or disruptive technologies.

    What are SWOT analysis opportunities and threats?

    SWOT analysis opportunities refer to external factors that could potentially benefit an organization or project. They are positive aspects that the organization can leverage to achieve its goals. Opportunities can arise from various sources such as market trends, technological advancements, changing consumer preferences, emerging markets, collaborations, and partnerships.

    SWOT analysis threats, on the other hand, are external factors that could potentially hinder the progress or success of an organization or project. They are negative aspects that an organization needs to be aware of and mitigate. Threats can come from various sources such as competition, economic downturns, changing regulations, technological disruptions, social changes, and other external challenges.

    Overall, SWOT analysis helps organizations identify and evaluate both internal strengths and weaknesses as well as external opportunities and threats to make informed decisions and develop effective strategies.

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