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Company > America Movil SAB de CV: Business Model, SWOT Analysis, and Competitors 2023

America Movil SAB de CV: Business Model, SWOT Analysis, and Competitors 2023

Published: Jun 04, 2023

Inside This Article


    In this blog article, we will delve into an overview of America Movil SAB de CV, one of the largest telecommunications companies in Latin America. We will explore their business model, highlighting their strategies and operations that have helped them achieve success in the industry. Additionally, we will conduct a SWOT analysis to assess their strengths, weaknesses, opportunities, and threats. Lastly, we will identify their key competitors in the market and analyze how America Movil differentiates itself from them. Join us as we unravel the intricacies of America Movil's business model and analyze its position in the industry for the year 2023.

    What You Will Learn:

    • Who owns America Movil SAB de CV and the significance of its ownership structure.
    • The mission statement of America Movil SAB de CV and its core values.
    • How America Movil SAB de CV generates revenue and the key sources of its income.
    • An in-depth explanation of America Movil SAB de CV's business model canvas and its various components.
    • The major competitors of America Movil SAB de CV in the telecommunications industry.
    • A comprehensive SWOT analysis of America Movil SAB de CV, highlighting its strengths, weaknesses, opportunities, and threats.

    Who owns America Movil SAB de CV?

    Overview of America Movil SAB de CV

    America Movil SAB de CV is a telecommunications company based in Mexico. It is one of the largest mobile network operators in Latin America and is widely recognized for its extensive coverage and range of services. As a multinational corporation, America Movil operates in various countries, including Mexico, Brazil, Argentina, and Colombia.

    Majority Ownership by Carlos Slim

    The majority ownership of America Movil SAB de CV lies with Carlos Slim, a prominent Mexican businessman. Carlos Slim, often referred to as the "Warren Buffett of Mexico," is considered one of the wealthiest individuals globally. With his strong influence and control over the company, Carlos Slim has played a significant role in shaping America Movil's growth and success.

    Slim Family's Holdings

    Carlos Slim's family also holds a significant stake in America Movil. His children and other family members are involved in the company's operations and decision-making processes. This familial involvement ensures a sense of continuity and stability within the organization, allowing for long-term strategic planning and execution.

    Institutional and Public Shareholders

    While Carlos Slim and his family hold a substantial ownership stake in America Movil, the company also has institutional and public shareholders. Institutional investors, such as pension funds, mutual funds, and investment firms, often invest in America Movil due to its strong market position and potential for growth. Public shareholders, including individual investors, also have the opportunity to own a portion of the company through publicly traded shares.

    Government Ownership

    It is worth noting that the Mexican government also holds a small ownership stake in America Movil. This government participation is a result of regulations in the telecommunications industry, where certain government entities are given a minority stake to ensure fair competition and protect consumer interests.


    In conclusion, Carlos Slim and his family are the primary owners of America Movil SAB de CV. Their significant ownership stake, coupled with institutional and public shareholders, provides a diverse ownership structure for the company. The involvement of the Mexican government further adds to the dynamics of ownership in America Movil. This diverse ownership structure ensures a balance of power and accountability, contributing to the company's continued success and growth in the telecommunications industry.

    What is the mission statement of America Movil SAB de CV?

    America Movil's Mission Statement

    America Movil SAB de CV, commonly known as America Movil, is one of the largest telecommunications companies in the Americas. As a global player in the telecommunications industry, it is important for America Movil to have a well-defined mission statement that guides its operations and strategic decisions.

    The mission statement of America Movil is centered around its commitment to providing high-quality communication services to its customers while fostering innovation and sustainable growth. By understanding and fulfilling the needs of its customers, America Movil aims to enhance their everyday lives through reliable and affordable connectivity solutions.

    The company's mission statement emphasizes the importance of technological advancements and the role they play in improving communication services. America Movil strives to stay at the forefront of innovation by adopting new technologies, investing in research and development, and continuously improving its network infrastructure. This commitment to innovation enables America Movil to offer cutting-edge solutions that meet the evolving needs of its customers.

    In addition to its focus on customers and innovation, America Movil's mission statement also highlights the company's dedication to sustainable growth. The company recognizes the importance of balancing economic growth with social and environmental responsibility. It aims to create long-term value for all its stakeholders, including customers, employees, shareholders, and the communities it serves. By operating in an ethical and sustainable manner, America Movil strives to contribute positively to society and minimize its environmental impact.

    In summary, America Movil's mission statement revolves around providing high-quality communication services, fostering innovation, and ensuring sustainable growth. By prioritizing customer satisfaction, embracing technological advancements, and maintaining a socially responsible approach, America Movil aims to be a leading provider of telecommunications services in the Americas and beyond.

    How does America Movil SAB de CV make money?

    Telecommunication Services

    The primary source of revenue for America Movil SAB de CV is through the provision of telecommunication services. As one of the largest telecommunications companies in Latin America, America Movil operates a vast network infrastructure that enables it to offer a wide range of services to its customers. These services include voice and data communication, internet access, mobile telephony, and television services.

    Mobile Subscriptions

    America Movil generates a significant portion of its revenue from the sale of mobile subscriptions. With a vast customer base spread across multiple countries, the company offers various mobile plans and packages to cater to different consumer needs. By attracting and retaining subscribers, America Movil earns revenue through monthly service charges, data usage fees, roaming charges, and additional services such as text messaging and multimedia content.

    Fixed Line Services

    In addition to mobile subscriptions, America Movil also generates revenue from fixed line services. These services include landline telephone connections, broadband internet, and television services. By providing reliable and high-speed connectivity options, America Movil caters to both residential and business customers, earning revenue through monthly service fees and additional charges for premium features or content.

    Equipment Sales

    America Movil also generates revenue through the sale of telecommunication equipment, including mobile phones, tablets, modems, routers, and set-top boxes. By partnering with various device manufacturers and offering a wide range of options, the company can attract customers looking to purchase new devices or upgrade their existing ones. Equipment sales contribute to America Movil's revenue and also help in driving adoption of its services.

    Advertising and Value-Added Services

    America Movil leverages its extensive customer base to generate revenue through advertising and value-added services. Through partnerships with advertisers and content providers, the company offers targeted advertising solutions to businesses looking to promote their products or services. Additionally, America Movil offers value-added services such as mobile banking, mobile payments, music streaming, and digital content subscriptions, earning revenue through partnerships, service fees, or revenue-sharing agreements.

    International Operations

    As a multinational telecommunications company, America Movil operates in multiple countries, including Mexico, Brazil, Colombia, Argentina, and others. Through its international operations, the company generates revenue by providing telecommunication services to customers in these markets. By tailoring its offerings to suit local demands and preferences, America Movil taps into the potential of each country, earning revenue through mobile subscriptions, fixed line services, equipment sales, and value-added services.

    In conclusion, America Movil SAB de CV generates revenue through various means, primarily focused on telecommunication services such as mobile subscriptions, fixed line services, equipment sales, advertising, value-added services, and its international operations. By diversifying its revenue streams and catering to the evolving needs of its customers, America Movil maintains its position as a leading telecommunications company in Latin America.

    America Movil SAB de CV Business Model Canvas Explained

    Introduction to America Movil SAB de CV

    America Movil SAB de CV, commonly known as America Movil, is a Mexican multinational telecommunications company. It is one of the largest mobile network operators in the world, serving millions of customers across the Americas. In this section, we will explore the business model canvas of America Movil and gain a deeper understanding of how the company operates.

    Key Partnerships

    America Movil's success is built upon strategic partnerships with various entities. The company collaborates with telecommunications equipment providers, such as Ericsson and Huawei, to ensure the deployment and maintenance of its extensive network infrastructure. Additionally, it forms partnerships with content providers, such as media companies and streaming platforms, to offer value-added services to its customers.

    Furthermore, America Movil forges alliances with other mobile network operators, enabling it to extend its reach and provide seamless roaming services to its customers. These partnerships are crucial in expanding the company's market presence and enhancing its service offerings.

    Key Activities

    The key activities of America Movil revolve around providing telecommunication services to its customers. This includes network deployment and maintenance, customer acquisition and retention, marketing and advertising, as well as billing and customer support. The company invests heavily in the development and expansion of its network infrastructure, ensuring coverage, capacity, and quality of service.

    Moreover, America Movil focuses on staying at the forefront of technological advancements in the telecommunications industry. It continuously upgrades its network to support the latest technologies, such as 4G and 5G, and offers innovative services to meet evolving customer demands.

    Key Resources

    To deliver its services effectively, America Movil relies on a range of key resources. Firstly, its extensive network infrastructure, including cell towers, fiber optic cables, and data centers, forms the backbone of its operations. The company also heavily invests in spectrum licenses to ensure sufficient bandwidth for its customers' needs.

    Additionally, America Movil's workforce is a valuable resource, comprising skilled professionals in various fields, including engineering, marketing, customer service, and IT. The company's strong brand reputation and customer base are also important resources that contribute to its competitive advantage.

    Value Proposition

    America Movil aims to provide its customers with a wide range of high-quality telecommunication services at competitive prices. The company focuses on delivering reliable voice and data services, as well as offering value-added services, such as content streaming, mobile banking, and IoT solutions.

    By leveraging its extensive network coverage and technological capabilities, America Movil ensures that its customers can stay connected and enjoy seamless communication experiences. The company also emphasizes affordability, catering to diverse market segments and meeting the needs of both individual consumers and businesses.

    Customer Segments

    America Movil serves a diverse range of customer segments, including individual consumers, small and medium-sized enterprises (SMEs), and large corporations. The company offers different service packages and pricing options tailored to the needs of each segment.

    Moreover, America Movil targets both urban and rural areas, aiming to bridge the digital divide and provide connectivity to underserved communities. By addressing the needs of various customer segments, the company has established a broad customer base and achieved market leadership in multiple countries.


    America Movil utilizes multiple channels to reach and serve its customers. These channels include physical retail stores, online platforms, call centers, and third-party distributors. Through its retail stores, the company provides face-to-face customer assistance, device sales, and service activations. Online platforms enable customers to manage their accounts, purchase services, and access support resources conveniently.

    Additionally, America Movil's call centers offer customer support, troubleshooting, and sales assistance. The company also partners with third-party distributors, such as retailers and independent agents, to expand its reach and enhance customer accessibility.


    The business model canvas of America Movil SAB de CV provides insights into the company's key partnerships, activities, resources, value proposition, customer segments, and channels. By understanding these elements, we can appreciate the comprehensive approach that America Movil takes in delivering telecommunications services across the Americas. Its strategic partnerships, extensive network infrastructure, and customer-centric focus have contributed to its success as a leading mobile network operator.

    Which companies are the competitors of America Movil SAB de CV?

    Competitors of America Movil SAB de CV

    America Movil SAB de CV, a Mexican telecommunications company, faces fierce competition in the industry. Here are some of its major competitors:

    1. Telefónica S.A.: Based in Spain, Telefónica is one of the largest telecommunications companies globally. It operates in various countries, offering mobile and fixed-line telecommunication services. With its extensive presence and range of services, Telefónica poses a significant challenge to America Movil.

    2. AT&T Inc.: As one of the largest telecommunications companies in the United States, AT&T competes directly with America Movil in the Mexican market. With its strong brand recognition and diverse portfolio of services, including wireless, broadband, and television, AT&T poses a formidable threat to America Movil's market share.

    3. Grupo Televisa SAB: Although primarily known as a media company, Grupo Televisa also competes with America Movil in the telecommunications sector. It offers a range of services, including mobile and fixed-line telephony, internet, and pay television. With its well-established brand and extensive content offerings, Grupo Televisa provides stiff competition to America Movil.

    4. Telefonica Deutschland Holding AG: Operating primarily in Germany, Telefonica Deutschland is a significant competitor to America Movil in the European telecommunications market. With its strong infrastructure and innovative service offerings, Telefonica Deutschland poses a challenge to America Movil's expansion efforts in Europe.

    5. Vodafone Group Plc: Based in the United Kingdom, Vodafone is a global telecommunications company with a presence in multiple countries, including Mexico. With its diverse range of services, including mobile, fixed-line, and broadband, Vodafone competes directly with America Movil for market share in Mexico and other regions.

    These are just a few of the prominent competitors that America Movil SAB de CV faces. The telecommunications industry is highly competitive, with numerous companies vying for market dominance. As technology evolves and consumer demands change, the landscape of competitors may continue to shift, presenting both challenges and opportunities for America Movil.

    America Movil SAB de CV SWOT Analysis


    • Strong market position: America Movil SAB de CV is one of the largest telecommunications companies in Latin America, with a strong market presence in countries such as Mexico, Brazil, and Colombia. Its extensive network infrastructure and wide range of services have enabled the company to maintain a leading position in the industry.

    • Diversified portfolio: The company offers a diverse range of services, including mobile and fixed-line telephony, broadband internet, and pay-TV. This diversified portfolio allows America Movil to cater to different customer segments and reduces its dependency on any single service, providing a more stable revenue stream.

    • Brand recognition: America Movil has established a strong brand presence in Latin America, with its subsidiaries operating under well-known brands such as Telcel, Claro, and Embratel. The company's brand recognition helps build trust and credibility among customers, attracting new subscribers and retaining existing ones.


    • Dependence on emerging markets: While America Movil has a strong presence in emerging markets, this also exposes the company to certain risks. Economic and political instability in these markets can impact the company's operations and financial performance. Additionally, regulatory challenges and competition from local players can pose hurdles for expansion and growth.

    • High debt levels: America Movil has a significant amount of debt, which can limit its financial flexibility and increase its vulnerability to economic downturns. The company's debt levels have been a concern for investors and can impact its ability to invest in new technologies and infrastructure.


    • Growing demand for data services: With the increasing adoption of smartphones and advancements in technology, there is a growing demand for data services. America Movil can capitalize on this trend by expanding its mobile data network and offering attractive data plans to customers. This presents an opportunity for revenue growth and increased market share.

    • Expansion into new markets: America Movil can explore opportunities to expand its operations into new markets, both within Latin America and beyond. By entering untapped markets, the company can diversify its revenue sources and reduce its dependence on any single market. This can also help mitigate risks associated with economic and regulatory challenges in specific countries.


    • Intense competition: The telecommunications industry is highly competitive, with numerous players vying for market share. America Movil faces competition from both local and international players, which can put pressure on pricing and profitability. The company needs to continually innovate and differentiate its services to stay ahead of the competition.

    • Regulatory challenges: The telecommunications industry is subject to extensive regulations, which can vary across different countries. Changes in regulations or unfavorable regulatory decisions can impact America Movil's operations and profitability. Compliance with regulatory requirements and maintaining positive relationships with regulatory authorities are critical for the company's success.

    • Technological advancements: Rapid technological advancements can pose both opportunities and threats to America Movil. While embracing new technologies can enhance the company's services and customer experience, failure to keep up with technological advancements can result in obsolescence and loss of market share. America Movil needs to invest in research and development to stay at the forefront of technological innovation.

    Key Takeaways

    • America Movil SAB de CV is owned by Carlos Slim and his family, who hold a majority stake in the company.

    • The mission statement of America Movil SAB de CV is to provide high-quality telecommunications services to customers in Latin America and beyond.

    • America Movil SAB de CV generates revenue primarily through its telecommunications services, including mobile and fixed-line voice, data, and internet services.

    • The company's business model canvas includes key elements such as customer segments, value proposition, channels, customer relationships, revenue streams, key resources, key activities, and key partnerships.

    • Competitors of America Movil SAB de CV include other telecommunications companies such as Telefonica, AT&T, and Claro, as well as emerging competitors in the digital space.

    • In terms of SWOT analysis, America Movil SAB de CV's strengths lie in its extensive network infrastructure, large customer base, and strong brand presence. However, it also faces weaknesses such as regulatory challenges and competition. Opportunities for the company include the growing demand for digital services and expansion into new markets, while threats include increasing competition and changing market dynamics.


    In conclusion, America Movil SAB de CV is a telecommunications giant that plays a significant role in the industry. As for ownership, the company is primarily owned by Carlos Slim, one of the wealthiest individuals in the world. Their mission statement revolves around providing affordable and high-quality communication services to their customers.

    When it comes to generating revenue, America Movil SAB de CV utilizes various strategies. They earn money through mobile and fixed-line services, broadband connectivity, and data services. Additionally, the company offers value-added services and sells mobile devices to further boost their income.

    To better understand their business model, we explored the America Movil SAB de CV Business Model Canvas. This framework highlighted key aspects such as customer segments, key activities, and revenue streams, showcasing the company's intricate operations.

    While America Movil SAB de CV dominates the telecommunications market in Latin America, they face stiff competition from other industry leaders. Competitors such as Telefonica, AT&T, and T-Mobile challenge their market share and constantly push the company to innovate and improve their services.

    Lastly, we conducted a SWOT analysis of America Movil SAB de CV. This analysis revealed their strengths in having a vast customer base and strong brand recognition. However, it also identified weaknesses such as regulatory challenges and the need for continued investment in infrastructure. Opportunities lie in expanding into emerging markets and diversifying their services, while threats include intense competition and evolving consumer preferences.

    Overall, America Movil SAB de CV's position in the telecommunications industry is formidable, and their mission to provide accessible and high-quality communication services remains at the core of their operations. With their business model and competitive landscape in mind, the company is well-positioned to navigate future challenges and seize opportunities for growth.


    How can I find a SWOT analysis on a company?

    There are several ways to find a SWOT analysis on a company:

    1. Company's official website: Check the company's official website as they sometimes publish SWOT analyses or similar information in their investor relations section, annual reports, or corporate presentations.

    2. Business databases: Use online business databases such as Bloomberg, Marketline, or Hoovers. These databases provide comprehensive information on companies, including SWOT analyses.

    3. Industry reports: Look for industry reports or market research reports that may include SWOT analyses. These reports can be found on websites or databases like IBISWorld, Statista, or Research and Markets.

    4. Business publications: Business magazines, newspapers, and websites often publish SWOT analyses, especially when covering a company's financial performance or strategic moves. Look for articles in publications like Forbes, Bloomberg Businessweek, or The Wall Street Journal.

    5. Academic sources: Library databases or academic search engines like JSTOR or Google Scholar may have scholarly articles or research papers that discuss SWOT analyses of specific companies.

    6. Professional analysts: Analysts or consulting firms who specialize in a particular industry or company may have published SWOT analyses. Look for reports or articles from reputable firms like McKinsey & Company, PwC, or Deloitte.

    Remember that SWOT analyses can vary in quality and may not always be readily available for every company. It is essential to critically evaluate the sources and consider multiple perspectives to get a comprehensive understanding of the company's strengths, weaknesses, opportunities, and threats.

    What is the SWOT analysis of a country?

    A SWOT analysis of a country is an assessment of its strengths, weaknesses, opportunities, and threats. It is a strategic planning tool used to analyze the internal and external factors that may impact the country's economic, political, social, and technological development. The SWOT analysis helps in understanding the current situation and identifying potential areas for improvement or growth. Here is a breakdown of each element:

    1. Strengths: These are the positive attributes and advantages of the country. It may include factors like a stable political system, abundant natural resources, a well-educated workforce, strong infrastructure, a competitive business environment, cultural diversity, etc.

    2. Weaknesses: These are the internal factors that hinder the country's progress and development. It may include issues such as political instability, corruption, inadequate infrastructure, high levels of poverty, income inequality, lack of technological advancements, etc.

    3. Opportunities: These are the external factors that the country can leverage to enhance its development. It may include factors like global market demand for specific products or services, foreign investment opportunities, potential partnerships or alliances, emerging industries or markets, favorable trade agreements, etc.

    4. Threats: These are external factors that pose challenges or risks to the country's growth and stability. It may include factors like economic recessions, political conflicts, changing global market dynamics, natural disasters, competition from other countries, cybersecurity threats, etc.

    By conducting a SWOT analysis of a country, policymakers, government officials, and investors can gain valuable insights into the country's competitive position, identify areas of improvement, and develop strategies to capitalize on opportunities and mitigate threats.

    What is a SWOT analysis example?

    One example of a SWOT analysis is as follows:


    1. Strong brand recognition and reputation in the market
    2. High-quality products with unique features
    3. Well-established distribution network
    4. Skilled and experienced workforce


    1. Limited market presence in certain regions
    2. High production costs leading to relatively expensive products
    3. Lack of diversification in product portfolio
    4. Dependence on a single supplier for raw materials


    1. Growing demand for eco-friendly products
    2. Expansion into emerging markets with increasing disposable incomes
    3. Collaborations with complementary businesses to expand product offerings
    4. Adoption of new technologies to improve production efficiency


    1. Intense competition from larger and established competitors
    2. Fluctuating raw material prices affecting profitability
    3. Economic downturns impacting consumer spending habits
    4. Changing government regulations and policies affecting the industry.

    What is my SWOT analysis?

    I'm sorry, but I cannot provide a SWOT analysis for you as I don't have enough information about you. A SWOT analysis is a personal assessment that evaluates an individual's strengths, weaknesses, opportunities, and threats. It requires self-reflection and a deep understanding of one's abilities, skills, and circumstances. I recommend conducting a personal SWOT analysis by considering your strengths (skills, knowledge, experience), weaknesses (areas for improvement, limitations), opportunities (potential for growth, career advancement), and threats (external factors that may hinder your progress).

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