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Company > Acuity Brands Inc: Business Model, SWOT Analysis, and Competitors 2023

Acuity Brands Inc: Business Model, SWOT Analysis, and Competitors 2023

Published: Mar 27, 2023

Inside This Article


    Acuity Brands Inc is a leading provider of lighting solutions, controls, and building management systems. This blog article aims to provide a comprehensive analysis of the company's business model, SWOT analysis, and its competitors as of 2023. By examining Acuity Brands' strategic approach, strengths, weaknesses, opportunities, and threats, readers will gain valuable insights into the company's position in the market. Additionally, understanding its competitors will shed light on the competitive landscape and the challenges Acuity Brands may face in the near future.

    What You Will Learn:

    • Who owns Acuity Brands Inc and the significance of their ownership in the company's operations and decision-making processes.
    • The mission statement of Acuity Brands Inc and how it guides the company's overall direction and strategic goals.
    • The various revenue streams and business strategies that Acuity Brands Inc utilizes to generate profits and sustain its operations.
    • An explanation of Acuity Brands Inc's Business Model Canvas, providing insights into the key components that contribute to the company's success.
    • An overview of the main competitors of Acuity Brands Inc and the competitive landscape within the industry.
    • A comprehensive SWOT analysis of Acuity Brands Inc, highlighting its strengths, weaknesses, opportunities, and threats, which can help in understanding the company's position in the market and potential areas for improvement.

    Who owns Acuity Brands Inc?

    Major Shareholders

    Acuity Brands Inc. is a publicly traded company, meaning it is owned by a diverse group of shareholders. As of the latest available information, the ownership structure of Acuity Brands Inc. is predominantly institutional, with several major shareholders holding significant stakes in the company.

    One of the largest shareholders of Acuity Brands Inc. is Vanguard Group, a renowned investment management company. Vanguard Group holds around X% of the company's outstanding shares, making it one of the top institutional investors in Acuity Brands Inc.

    BlackRock Inc., another prominent investment management firm, also holds a substantial stake in Acuity Brands Inc. BlackRock Inc. owns approximately X% of the outstanding shares, further solidifying its position as a major shareholder.

    Insider Ownership

    Apart from institutional investors, Acuity Brands Inc. also has a notable amount of insider ownership. Insiders, including members of the company's executive team, board of directors, and other key individuals, hold a significant number of shares in Acuity Brands Inc.

    John W. Morgan, the Chairman, President, and CEO of Acuity Brands Inc., is one of the largest insiders with significant ownership in the company. His ownership stake demonstrates his confidence in the company's growth prospects and aligns his interests with those of other shareholders.

    It's worth noting that insider ownership can provide a positive signal to investors, as it suggests that those with intimate knowledge of the company's operations and future plans have a vested interest in its success.

    Ownership Changes

    Ownership of Acuity Brands Inc. can change over time as investors buy or sell shares. It is essential to keep track of any significant ownership changes, as they can impact the company's stock price and overall market perception.

    Investors can stay informed about ownership changes by regularly reviewing the company's regulatory filings, such as the 13F filings submitted by institutional investors to the Securities and Exchange Commission (SEC). These filings disclose the holdings of institutional investors and provide insights into any significant changes in ownership.

    Additionally, financial news outlets and market research platforms often report on ownership changes, providing investors with up-to-date information on Acuity Brands Inc.'s ownership structure.

    Understanding the ownership landscape of Acuity Brands Inc. is crucial for investors, as it provides insights into the company's stability, growth potential, and the level of confidence institutional investors and insiders have in its future prospects.

    What is the mission statement of Acuity Brands Inc?

    The Mission Statement of Acuity Brands Inc:

    The mission statement of Acuity Brands Inc is to transform the world through innovative lighting and building management solutions. This statement reflects the company's commitment to leveraging technology and design to enhance the way people live, work, and play.

    Acuity Brands Inc strives to be at the forefront of the lighting industry by continuously pushing the boundaries of what is possible. Their mission is to create products and solutions that not only provide illumination but also improve energy efficiency, sustainability, and overall well-being.

    The company is dedicated to delivering superior value to its customers by offering a wide range of innovative lighting products, controls, and systems. They aim to provide solutions that are not only aesthetically pleasing but also highly functional and reliable.

    Furthermore, Acuity Brands Inc is committed to fostering a culture of innovation and collaboration. They encourage their employees to think creatively and work together to develop groundbreaking solutions. By fostering a diverse and inclusive environment, the company believes that they can drive innovation and bring forth transformative ideas.

    In addition to their focus on innovation and collaboration, Acuity Brands Inc prioritizes sustainability in their mission statement. They are dedicated to reducing their environmental impact by developing energy-efficient products and promoting sustainable practices throughout their operations.

    Overall, the mission statement of Acuity Brands Inc captures their dedication to transforming the world through innovative lighting solutions that enhance the quality of life for individuals and communities while also promoting sustainability and collaboration.

    How does Acuity Brands Inc make money?

    Introduction to Acuity Brands Inc

    Acuity Brands Inc is a leading provider of lighting and building management solutions. With a diverse portfolio of products and services, the company operates in various segments of the lighting industry. In this section, we will delve into how Acuity Brands Inc generates revenue and sustains its financial success.

    Lighting Solutions

    One of the primary ways Acuity Brands Inc makes money is through its lighting solutions. The company offers a wide range of innovative lighting products, including LED lights, fixtures, controls, and connected lighting systems. Acuity Brands Inc's lighting solutions cater to various sectors, such as commercial, industrial, residential, and institutional.

    By leveraging advanced technologies and sustainable designs, Acuity Brands Inc attracts customers who seek energy-efficient lighting solutions. These products not only reduce energy consumption but also provide superior lighting quality and longevity. Through sales of lighting solutions, Acuity Brands Inc generates a significant portion of its revenue.

    Building Management Systems

    Apart from lighting solutions, Acuity Brands Inc also generates revenue through its building management systems. These systems integrate lighting controls, HVAC (heating, ventilation, and air conditioning) controls, and other building automation technologies. By offering comprehensive management solutions, Acuity Brands Inc helps customers optimize energy usage, enhance occupant comfort, and improve overall operational efficiency.

    The company's building management systems enable customers to monitor and control various aspects of their buildings remotely. This includes adjusting lighting levels, regulating temperature, managing security systems, and analyzing data for informed decision-making. With the increasing emphasis on smart buildings and sustainable practices, Acuity Brands Inc's building management systems have become a lucrative source of revenue.

    Services and Support

    In addition to its core product offerings, Acuity Brands Inc generates revenue through a range of services and customer support. The company provides installation, commissioning, and maintenance services to ensure the seamless functioning of its lighting solutions and building management systems. These services help customers maximize the value and efficiency of their investments.

    Furthermore, Acuity Brands Inc offers training programs and technical support to its customers. By equipping individuals and businesses with knowledge and resources, the company fosters long-term relationships and builds customer loyalty. The revenue generated from these services and support activities contributes to Acuity Brands Inc's overall financial success.


    Acuity Brands Inc's revenue streams are diverse and interconnected. The company's lighting solutions, building management systems, and services all play a vital role in generating revenue. By continuously innovating and addressing the evolving needs of customers, Acuity Brands Inc maintains its position as a leading player in the lighting and building management industry.

    Acuity Brands Inc Business Model Canvas Explained

    Introduction to Acuity Brands Inc

    Acuity Brands Inc is a leading lighting and building management solutions company based in Atlanta, Georgia. With over 12,000 employees and operations in North America, Europe, and Asia, Acuity Brands Inc offers a wide range of innovative lighting products, systems, and services to meet the needs of commercial, industrial, institutional, and residential customers.

    What is the Business Model Canvas?

    The Business Model Canvas is a strategic management tool that provides a visual representation of the key elements that make up a business model. It allows companies to clearly define and communicate their value proposition, target customers, revenue streams, cost structure, and key activities, among other aspects.

    Value Proposition

    Acuity Brands Inc's value proposition lies in its ability to provide high-quality, energy-efficient lighting solutions that enhance the visual environment while reducing energy consumption and costs for its customers. The company's extensive product portfolio includes advanced LED lighting fixtures, controls, and IoT-enabled solutions, enabling customers to create intelligent and connected lighting systems.

    Customer Segments

    Acuity Brands Inc serves a diverse range of customer segments, including commercial office buildings, retail spaces, healthcare facilities, educational institutions, industrial facilities, and residential properties. By tailoring its products to meet the specific needs of each segment, the company ensures that its lighting solutions deliver maximum value and efficiency.


    Acuity Brands Inc utilizes a multi-channel distribution strategy to reach its customers. The company leverages a network of independent sales agents, distributors, direct sales teams, and e-commerce platforms to effectively market and sell its products. This omni-channel approach allows Acuity Brands Inc to reach a wide customer base and provide personalized support and service throughout the buying process.

    Customer Relationships

    Acuity Brands Inc values long-term customer relationships and focuses on providing exceptional customer service. The company engages with customers through various touchpoints, including pre-sales consultations, technical support, installation guidance, and post-sales maintenance services. By delivering a seamless and positive customer experience, Acuity Brands Inc aims to build trust and loyalty with its customers.

    Revenue Streams

    Acuity Brands Inc generates revenue through the sale of its lighting products, systems, and services. The company offers a combination of upfront product sales and recurring revenue streams through ongoing maintenance contracts and software licensing fees for its IoT-enabled solutions. Additionally, Acuity Brands Inc may earn revenue from project-based installations and customization services.

    Key Activities

    The key activities of Acuity Brands Inc revolve around product development, manufacturing, and distribution. The company invests heavily in research and development to continually innovate and improve its lighting solutions. Acuity Brands Inc operates several manufacturing facilities worldwide to ensure the timely production and delivery of its products. Furthermore, the company actively manages its distribution channels to optimize efficiency and meet customer demand.

    Key Resources

    Acuity Brands Inc's key resources include its extensive portfolio of lighting patents, its manufacturing facilities, and its skilled workforce. The company heavily relies on its intellectual property to maintain a competitive edge in the market. By leveraging its manufacturing capabilities, Acuity Brands Inc can control the quality and cost of its products. Additionally, the company's dedicated and knowledgeable employees contribute to its success by driving innovation and providing exceptional customer support.


    Acuity Brands Inc's business model canvas provides a comprehensive overview of how the company creates, delivers, and captures value in the lighting industry. By focusing on its value proposition, customer segments, distribution channels, customer relationships, revenue streams, key activities, and key resources, Acuity Brands Inc has established itself as a leader in the market, continuously driving innovation and meeting the evolving needs of its customers.

    Which companies are the competitors of Acuity Brands Inc?

    Competitors of Acuity Brands Inc

    Acuity Brands Inc operates in a highly competitive market, facing competition from several prominent companies in the lighting and building management industry. Some of the key competitors of Acuity Brands Inc include:

    1. Philips Lighting: As one of the largest lighting companies globally, Philips Lighting poses a significant competition to Acuity Brands Inc. The company offers a wide range of lighting solutions and has a strong presence in both residential and commercial markets.

    2. Eaton Corporation: Eaton Corporation is another major competitor of Acuity Brands Inc. The company specializes in power management solutions, including lighting systems, control devices, and advanced building management technologies.

    3. Hubbell Incorporated: Hubbell Incorporated is a well-established player in the lighting and electrical equipment industry. The company offers a diverse portfolio of lighting solutions, including indoor and outdoor lighting fixtures, controls, and sensors.

    4. Signify (formerly Philips Lighting): Signify, formerly known as Philips Lighting, is a global leader in lighting products and solutions. The company focuses on innovative lighting technologies, including LED lighting, smart lighting systems, and connected lighting platforms.

    5. OSRAM Licht AG: OSRAM Licht AG is a prominent multinational lighting manufacturer, providing a wide range of lighting solutions for various applications. The company specializes in energy-efficient lighting technologies and offers products such as LED lamps, luminaires, and control systems.

    6. Cree Inc: Cree Inc is a leading provider of LED lighting products and semiconductor solutions. The company offers a comprehensive portfolio of LED lighting fixtures, including indoor, outdoor, and architectural lighting solutions.

    These are just a few examples of the competitors that Acuity Brands Inc faces in the market. The competition is fierce, driving innovation and pushing companies to continuously improve their product offerings and services to gain a competitive edge.

    Acuity Brands Inc SWOT Analysis


    • Established brand: Acuity Brands Inc is a well-known and respected brand in the lighting industry. With a history dating back over a century, the company has built a strong reputation for quality and innovation.

    • Wide product portfolio: Acuity Brands offers a diverse range of lighting products, including fixtures, controls, and components. This extensive product portfolio allows the company to cater to various customer needs and preferences.

    • Strong distribution network: The company has a robust distribution network that spans across the globe. This network ensures that Acuity Brands' products are readily available to customers in different markets, giving them a competitive edge over rivals.

    • Technological expertise: Acuity Brands has a strong focus on research and development, constantly innovating and introducing new technologies in the lighting industry. This technological expertise allows the company to stay ahead of the curve and continually provide cutting-edge solutions to its customers.


    • Dependence on key customers: Acuity Brands relies heavily on a few key customers for a significant portion of its revenue. This dependence exposes the company to the risk of losing these customers or facing reduced sales if their demand declines.

    • High product development costs: While Acuity Brands' commitment to innovation is a strength, it also comes with high costs. Developing and bringing new products to market requires substantial investments in research, development, and testing, which can strain the company's financial resources.

    • Limited international presence: Although Acuity Brands has a global distribution network, its international presence is relatively limited compared to some competitors. This restricts its market reach and growth potential in certain regions, where local competitors may have a stronger foothold.


    • Growing demand for energy-efficient lighting: With increasing awareness about sustainability and energy conservation, there is a growing demand for energy-efficient lighting solutions. Acuity Brands can capitalize on this opportunity by further expanding its portfolio of energy-saving products and promoting their benefits to customers.

    • Smart lighting market: The emergence of smart home technology presents a significant opportunity for Acuity Brands. By integrating lighting products with smart controls and Internet of Things (IoT) connectivity, the company can tap into the burgeoning smart lighting market and offer innovative solutions to tech-savvy consumers.

    • Infrastructure development: The ongoing infrastructure development projects worldwide, such as smart cities and transportation systems, create a favorable environment for Acuity Brands. The company can provide lighting solutions tailored to these projects, further expanding its market reach and revenue potential.


    • Intense competition: The lighting industry is highly competitive, with numerous players vying for market share. Acuity Brands faces strong competition from both established companies and new entrants, which could impact its market position and profitability.

    • Economic downturns: Acuity Brands' performance is closely tied to overall economic conditions. During economic downturns, there may be a decrease in construction and renovation activities, leading to reduced demand for lighting products. This vulnerability to economic fluctuations poses a threat to the company's sales and financial stability.

    • Rapid technological advancements: The lighting industry is characterized by rapid technological advancements, and new innovations can quickly render existing products obsolete. Acuity Brands needs to stay at the forefront of these advancements to maintain its competitive edge and avoid being overtaken by competitors with more advanced solutions.

    Key Takeaways

    • Acuity Brands Inc is a publicly traded company, meaning it is owned by its shareholders.
    • The mission statement of Acuity Brands Inc is to transform how people live, work, and play through innovative lighting and building management solutions.
    • Acuity Brands Inc makes money through the sale of lighting and building management solutions, including fixtures, controls, and systems.
    • The Business Model Canvas of Acuity Brands Inc highlights key components such as customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure.
    • Competitors of Acuity Brands Inc include companies such as Eaton Corporation, Signify NV, and Hubbell Incorporated.
    • A SWOT analysis of Acuity Brands Inc identifies its strengths (strong market position and brand recognition), weaknesses (dependence on third-party suppliers), opportunities (growing demand for energy-efficient solutions), and threats (increased competition and potential economic downturns).


    In conclusion, Acuity Brands Inc is a leading provider of lighting and building management solutions. The company is owned by various institutional and individual investors. Its mission statement focuses on delivering innovative and sustainable lighting solutions that enhance the quality of life for individuals and communities.

    Acuity Brands Inc generates revenue through the sale of lighting fixtures, controls, and systems, as well as through services such as installation, maintenance, and energy management. The company's business model canvas highlights its key activities, resources, and partnerships that contribute to its success.

    In terms of competition, Acuity Brands Inc faces competition from companies such as Signify N.V., General Electric Company, and Hubbell Incorporated. These competitors also offer lighting and building management solutions, which creates a competitive landscape for Acuity Brands Inc.

    Conducting a SWOT analysis, Acuity Brands Inc has several strengths, including its strong brand reputation, extensive product portfolio, and focus on innovation. However, the company also faces challenges such as intense competition, market volatility, and potential regulatory changes. By capitalizing on its strengths and addressing its weaknesses, Acuity Brands Inc can continue to thrive in the lighting industry.

    Overall, Acuity Brands Inc is a dynamic company that strives to provide cutting-edge lighting solutions while facing competition and navigating industry challenges. With a clear mission, solid revenue streams, and a comprehensive business model, Acuity Brands Inc remains a key player in the lighting and building management sector.


    What is a SWOT analysis of a company brand?

    A SWOT analysis of a company brand is an evaluation of its strengths, weaknesses, opportunities, and threats. It helps identify internal and external factors that impact the brand's performance and competitiveness. Here is a breakdown of each aspect:

    1. Strengths: These are the positive attributes of the brand that give it a competitive advantage over others. It could include factors like a strong reputation, loyal customer base, unique product offerings, effective marketing strategies, or a well-established brand image.

    2. Weaknesses: These are the aspects that put the brand at a disadvantage compared to its competitors. Weaknesses might include poor customer service, limited market presence, outdated technology, lack of innovation, or negative perception in the market.

    3. Opportunities: These are external factors or trends that the brand can capitalize on to enhance its growth and profitability. Opportunities might include emerging markets, changing consumer preferences, advancements in technology, new partnership possibilities, or a gap in the market that the brand can fill.

    4. Threats: These are external factors that pose challenges or risks to the brand's success. Threats might include intense competition, economic downturns, legal or regulatory changes, negative publicity, shifting consumer trends, or the emergence of substitute products.

    By conducting a SWOT analysis, a company brand can gain insights into its current position, identify areas for improvement, and develop strategies to leverage its strengths, minimize weaknesses, pursue opportunities, and mitigate threats.

    How can I find a SWOT analysis on a company?

    There are several ways to find a SWOT analysis on a company:

    1. Company's Website: Start by checking the official website of the company you are interested in. Many companies provide SWOT analysis as part of their investor relations or corporate information section.

    2. Annual Reports: Publicly traded companies often include SWOT analysis or similar information in their annual reports. You can find these reports on the company's website or through the U.S. Securities and Exchange Commission's EDGAR database if the company is based in the United States.

    3. Business Databases: Many business databases, such as Bloomberg, Hoovers, or MarketLine, provide SWOT analysis on various companies. These databases may require a subscription or access through a library.

    4. News and Financial Websites: Websites like CNBC, Bloomberg, or Reuters often publish SWOT analysis or similar reports on notable companies. Use their search function and enter the company's name along with "SWOT analysis" to find relevant articles.

    5. Research Reports: Financial institutions, consulting firms, and market research companies often publish research reports that include SWOT analysis on specific companies or industries. These reports may be available for purchase or access through libraries or academic institutions.

    6. Business Magazines and Journals: Publications like Forbes, Fortune, Harvard Business Review, or industry-specific journals often feature SWOT analysis or articles analyzing companies. Search their archives or use their search functions to find relevant content.

    Remember that SWOT analysis can be subjective and vary depending on the source, so it's always a good idea to compare multiple sources to get a comprehensive understanding of the company's strengths, weaknesses, opportunities, and threats.

    What is a SWOT analysis in healthcare?

    A SWOT analysis is a strategic planning tool used in healthcare to assess and evaluate the strengths, weaknesses, opportunities, and threats of a healthcare organization or a specific healthcare project or initiative. Here is how each component of the SWOT analysis is applied in healthcare:

    1. Strengths: This involves identifying the internal factors or resources that give the healthcare organization a competitive advantage. This could include skilled healthcare professionals, state-of-the-art technology, strong financial position, positive reputation, or specialized services.

    2. Weaknesses: This focuses on the internal factors that hinder the healthcare organization's ability to achieve its goals or stay competitive. Weaknesses may include limited resources, outdated infrastructure, high employee turnover, lack of certain services, or poor management.

    3. Opportunities: This involves identifying external factors or trends that could positively impact the healthcare organization. Opportunities could include an aging population that requires more healthcare services, new government regulations that create opportunities for expansion, emerging technologies, or partnerships with other organizations.

    4. Threats: This entails identifying external factors or trends that could negatively impact the healthcare organization. Threats could include changes in government regulations, new competitors entering the market, economic downturns, reimbursement cuts, or public health crises.

    By conducting a SWOT analysis, healthcare organizations can gain a comprehensive understanding of their current situation and make informed decisions regarding strategic planning, resource allocation, risk management, and overall organizational performance improvement.

    Which companies have a SWOT analysis?

    Many companies have SWOT (Strengths, Weaknesses, Opportunities, Threats) analyses available as they are commonly used in strategic planning and business analysis. Some well-known companies that have published SWOT analyses include:

    1. Apple Inc.
    2. Google (Alphabet Inc.)
    3. Microsoft Corporation
    4. Amazon.com, Inc.
    5. The Coca-Cola Company
    6. Walmart Inc.
    7. Tesla, Inc.
    8. Facebook, Inc.
    9. Starbucks Corporation
    10. Nike, Inc.

    Please note that these are just a few examples, and many more companies have SWOT analyses available either through their official websites, annual reports, or other sources.

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